graphic design — Blog — Neon Moon Design Co.

This is one of my favorite quotes - and I thought I'd share it because the world is in need of a little prayer, a lot of positive energy and as many blessings as we can give it.

Here's to Texas, to Florida, to Montana, Idaho, Oregon & Washington. Because the cruelty & irony of half our beloved country being on fire, and half being under water, is just too much to bare.

So please, feel free to download this free printable and post it where you can see it - on your fridge, inside your hat can, in your tack room or trailer. And remember to cherish the fleeting everyday things - like our family, friends & pets - that are oh so dear. Because everything else can be replaced.

Follow this link to download artwork: Cowboy Blessing & Cowboy Blessing - Color

Love,

Etta - Neon Moon Design Co.

I'm so incredibly excited about this logo. When Alyson came to me with her ideas for this project, I was over the moon. I have created artwork for Alyson before, and she is always wonderful to work with - positive, enthusiastic, and full of incredible ideas. She's what this graphic designer's dreams are made of.

This logo is for Alyson's soon-to-be online boutique Thunderbird Collective. She describes it as a 'ranchy meets boho' specialty boutique with eclectic tees, apparel, accessories, and home decor.

Thunderbird Collective | Logo Design

When I asked who her ideal customer was, she said her customer is 'female - early twenties to sassy 60's and has an appreciation & love for the past and vintage. She's an old soul. She has a deep emotional connection to old barns & old pick-up trucks. She would prefer to spend the day sipping sweet tea and eating buttermilk pie on her family's front porch. She most likely has a strong agricultural background. She has simple roots & big dreams.' Oh, and she listens to Miranda Lambert, The Eagles, Waylon Jennings and Fleetwood Mac. Do you understand now why I love this lady's vision. She descriptive, specific, and right up my alley. LOVE.

We agreed that the logo should feel a little bit country, but a little bit 70's rock-n-roll. Vintage and nostalgic, feminine yet bold. I am so excited & proud of the finished product. The logo is entirely hand-lettered and hand-drawn - which adds an approachable & vintage western vibe to the bold, simple thunderbird emblem.

Since her vision was so deliciously specific, and it would be a shame not to, I have also shared the mood board I designed inspired by her dreamy descriptions, as well as the several different versions of her logo that I created, plus a few collateral items.

Obviously, you need to stay tuned, because the Thunderbird Collective is what every dirt-road-driving, road-trip loving, graphic-tee wearing, day-dreamer needs in their life. I am so thrilled.

Thanks for allowing me to be a part of this project Alyson. I CAN NOT WAIT to see what's next.